Branding

#rachelleabranding

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Nobody told you what to do with the mug. So you just... held it.

And now you're stiff and the photo looks like a stock image and you're wondering why brand shoots feel awkward.

Here's the fix:

→ Hold it close, not out
→ Gentle hands, like it's actually more delicate
→ Look at it. Look away. Pretend to sip. Move.
→ Stop performing the mug and just use it

Props work when they give you something natural to do — not when they become the whole focus.

I walk every client through this on shoot day, which is one of the reasons brand minis work so well even if you've never felt comfortable in front of a camera.

June 5th · Limited spots · 30 min studio session · photos + video
Link in bio to book — first two spots are $299 with code EARLYBIRD.

#brandphotography #brandshoot #brandphotographertips #minneapolisphotographer #brandminis #smallbusinesscontent #contentforcreatives
CAPTION
Talking on camera feels unnatural — until it doesn’t. This is the advice I’m giving every client before we film 🎬

#elevateyourbrand #videocontent #brandvideographer #sustainablebusiness #photographytips
Some of the best decisions I’ve made in this business were about what to stop doing. Slower shoots. Less overly processed images. Fewer — but better — clients. This is what that looks like in practice. 📸
#brandphotographer #minneapolisphotographer #sustainablebusiness
For the record...
love is love. Black lives matter.
immigrants make America great.
climate change is real.
women's rights are human rights.
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